DONNI.
Style keywords
About the brand
DONNI. is a Los Angeles-based womenswear brand founded in 2009 by Alyssa Wasko, born from a deeply personal story of loss and healing. The brand began when Wasko created comfort scarves adorned with angel-wing charms after the passing of her father, Donald—lovingly known as Donny, from whom the brand takes its name. What started as a therapeutic creative outlet quickly evolved into a beloved fashion label as friends and strangers alike were drawn to these comforting, beautifully crafted pieces. Today, DONNI. has expanded from scarves to a full ready-to-wear collection that maintains its founding principles of comfort and intentional design. Drawing on founder Alyssa Wasko's background at Chanel, the brand combines meticulous attention to detail with an emphasis on wearable luxury. Every piece is locally manufactured in Los Angeles using eco-friendly materials and partnering with women-owned factories, creating elevated essentials that seamlessly transition from home to the world while making every day feel special.
What people are saying
Products from DONNI.
DONNI.
The Jersey Relaxed Long Sleeve Tee
$108
Shopbop
DONNI.
The Rib Spaghetti Tank
$98
Shopbop
DONNI.
Pop Button Down
$209
Shopbop
DONNI.
Pop Pants
$164
Shopbop
DONNI.
Rib Kick Flare Trousers
$184
Shopbop
DONNI.
The Stripe Pop Boxers
$134
Shopbop
DONNI.
The Rib Kick Flare Pants
$184
Shopbop
DONNI.
The Sweater Rib Simple Pants
$244
Shopbop
DONNI.
The Rib Kick Flare Pants
$184
Shopbop
DONNI.
Pointelle Long Sleeve
$87
$124
Revolve
DONNI.
The Baby Rib Scallop Long Sleeve
$124
Shopbop
DONNI.
The Baby Rib Scallop Pants
$158
Shopbop
DONNI.
The Eco Terry Sweatpants
$154
Shopbop
DONNI.
Pop Shirt
$224
Shopbop
DONNI.
The Pop Boxers
$124
Shopbop
DONNI.
x REVOLVE The Linen Tube Top
$86
$112
Revolve
DONNI.
Eco Terry Crewneck Sweatshirt
$168
$184
Revolve
DONNI.
x REVOLVE Eco Fleece Crewneck Sweatshirt
$111
$188
Revolve
DONNI.
Silk Lace Tap Short
$236
Revolve
DONNI.
Rib Kick Flare Trousers
$184
Shopbop
DONNI.
The Sweater Rib Simple Pants
$110.4
$184
Shopbop
DONNI.
The Baby Rib Turtleneck Top
$88
$134
FWRD
DONNI.
The Sweater Rib Cardi
$158
FWRD
DONNI.
Rib Satin Tank Top
$108
$112
Revolve
DONNI.
Pointelle Cami Tank Top
$72
$98
Revolve
DONNI.
Pleated Trouser
$125
$234
Revolve
DONNI.
The Pointelle Simple Crop Pant
$134
FWRD
DONNI.
The Baby Rib Scallop Pant
$158
FWRD
DONNI.
The Pointelle Square Neck Tank Top
$92
FWRD
DONNI.
The Rib Scoop Long Sleeve
$118
$134
Revolve
DONNI.
The Silk Simple Pant
$324
$364
Revolve
DONNI.
The Sweater Rib Simple Pant
$184
Revolve
DONNI.
Long Jacket
$176
$358
Revolve
DONNI.
The Pop Simple Pants
$188
Shopbop
DONNI.
The Rib Straight Pant
$184
Revolve
DONNI.
The Pop Simple Pants
$188
Shopbop
DONNI.
The Pop Simple Pants
$188
Shopbop
DONNI.
The Sweater Rib Cardi
$95
$158
Revolve
DONNI.
The Sweater Rib Cardi
$78
$158
Revolve
DONNI.
The Sweater Rib Cardi
$62
$158
Revolve