American Vintage

Classic Favorite

Trendiness score

55 of 100

Popularity score

84 of 100

7

Brand fans

7

Product saves

plush.com and 6 others favorited this brand

Marseille, France

https://www.americanvintage-store.com

Style keywords

Colorful

Comfortable

Casual

Timeless

Contemporary

About the brand

American Vintage is a French fashion brand founded in 2005 by Michaël Azoulay in Marseille, inspired by American lifestyle and aesthetics. What began as a quest to create the perfect T-shirt has evolved into a comprehensive collection of colorful and comfortable essentials designed for the whole family. The brand embodies values of pleasure, freedom, sharing and mixing, translating these principles through carefully selected fabrics, vibrant colors, and distinctive styling that emphasizes authenticity and individual expression. From its Mediterranean roots, American Vintage has achieved remarkable international growth, now employing 850 people worldwide with a turnover of 140 million euros. The brand operates 130 shops and works with 1,500 retailers globally, spanning Europe, Asia, and the United States. Known for its commitment to natural materials like wool, linen, and cotton, American Vintage creates garments made to last while maintaining a contemporary essence that resonates with modern urban life and free-spirited individuals.

Marseille, France

https://www.americanvintage-store.com

Instagram

884k followersOpen in app

What people are saying

YouTube

i find the gray color very flattering it's not see-through or anything like that it's a very thick. it has a good weight to the fabric.

Jun, 2025

YouTube

I loved this you guys the material. was it just felt such high quality and it doesn't necessarily look like that online but it had such a nice heavy weight to it it just seemed very very good quality i feel like it would last a long time.

Jun, 2025

YouTube

their customer service in there is quite good they will educate you on how to wash. everything. but the general consensus is their knitwear should not be washed very often.

Oct, 2024

Tried it in store today it's remarkably soft and quite stretchy

Jul, 2024

Fashionista

So when I came across a classic cardigan that actually seemed to have some weight, plushness and longevity to it, I definitely took notice.

Jan, 2024

Fashionista

It's warm, but not too heavy, and it's slightly fuzzy, but not itchy. This just in: Quality knitwear can exist in 2024!

Jan, 2024

YouTube

so yes this brand is pricey but it often always goes on sale. so most of these pieces I have got on sale or I purchase in another country to get the VAT. back.

Jun, 2025

YouTube

the sizing is a little all over the place for the most part this brand fits. very large so you will see this when I try everything on

Jun, 2025

YouTube

something you do need to know in general their knitwear fits very oversized. so I will show you in a second typically their sweaters only come in two different sizes. extra small small or medium/l. large

Oct, 2024

Retail & Leisure International

American Vintage is above all a human adventure that allows each individual to express their personality, to feel stronger and to surpass themselves.

Feb, 2024

CSP Times

The brand desires to empower individuals to embrace their unique style. By offering versatile pieces that can be mixed and matched, American Vintage aims to encourage self-expression and celebrate diversity in fashion.

Feb, 2024

CSP Times

The brand aims to lead by example in promoting sustainability within the fashion industry. By integrating eco-friendly materials, ethical practices, and a commitment to reducing environmental impact, American Vintage hopes to inspire other fashion labels to follow suit and adopt more sustainable approaches.

Feb, 2024

YouTube

i find the gray color very flattering it's not see-through or anything like that it's a very thick. it has a good weight to the fabric.

Jun, 2025

YouTube

I loved this you guys the material. was it just felt such high quality and it doesn't necessarily look like that online but it had such a nice heavy weight to it it just seemed very very good quality i feel like it would last a long time.

Jun, 2025

YouTube

their customer service in there is quite good they will educate you on how to wash. everything. but the general consensus is their knitwear should not be washed very often.

Oct, 2024

Tried it in store today it's remarkably soft and quite stretchy

Jul, 2024

Fashionista

So when I came across a classic cardigan that actually seemed to have some weight, plushness and longevity to it, I definitely took notice.

Jan, 2024

Fashionista

It's warm, but not too heavy, and it's slightly fuzzy, but not itchy. This just in: Quality knitwear can exist in 2024!

Jan, 2024

YouTube

so yes this brand is pricey but it often always goes on sale. so most of these pieces I have got on sale or I purchase in another country to get the VAT. back.

Jun, 2025

YouTube

the sizing is a little all over the place for the most part this brand fits. very large so you will see this when I try everything on

Jun, 2025

YouTube

something you do need to know in general their knitwear fits very oversized. so I will show you in a second typically their sweaters only come in two different sizes. extra small small or medium/l. large

Oct, 2024

Retail & Leisure International

American Vintage is above all a human adventure that allows each individual to express their personality, to feel stronger and to surpass themselves.

Feb, 2024

CSP Times

The brand desires to empower individuals to embrace their unique style. By offering versatile pieces that can be mixed and matched, American Vintage aims to encourage self-expression and celebrate diversity in fashion.

Feb, 2024

CSP Times

The brand aims to lead by example in promoting sustainability within the fashion industry. By integrating eco-friendly materials, ethical practices, and a commitment to reducing environmental impact, American Vintage hopes to inspire other fashion labels to follow suit and adopt more sustainable approaches.

Feb, 2024