Ducie
Style keywords
About the brand
Founded in 2004 by Ducie Keam-George, DUCIE began as a market stall in London's iconic Portobello Market and has evolved into an internationally recognized luxury fashion label. The brand seamlessly blends contemporary design with timeless elegance, creating distinctive feminine pieces that celebrate freedom and adventure. Inspired by Keam-George's mother's native Barbados, DUCIE collections embody sunshine and joy while maintaining London's signature urban edge with vibrant pops of color. Known for statement accessories, luxurious outerwear including iconic trenches and bombers, and beautifully crafted footwear, the brand has garnered a cult following among celebrities like Sienna Miller and Poppy Delevingne. DUCIE operates as a responsible fashion label, focusing on natural fibers and sustainability while creating trend-transcending pieces designed to last. The brand represents a love letter to London street style, perfectly meshing classic shapes with contemporary urban vibes that appeal to fashion enthusiasts worldwide.
What people are saying
Products from Ducie
Ducie
Freya Coat
$932
$1,350
Revolve
Ducie
Suki Coat
$464
$945
Revolve
Ducie
Nova Coat
$494
$1,148
Revolve
Why Ducie Has Become the Outerwear Brand Everyone Is Asking About
Ducie built its reputation on one category and has stayed focused on it: outerwear that makes a statement without sacrificing wearability. The suede trench coats, shearling jackets, and fur coats that define the range are built from natural materials with a softness and weight that reads clearly in person and on camera, which is partly why the brand has accumulated editorial coverage from Harper's Bazaar and Who What Wear alongside an organic celebrity following including Selena Gomez, Jennifer Lopez, and Hailey Bieber. The Corrin suede trench and the Rochelle fur jacket are the two most recognisable pieces in the range and the styles that established the brand's current position in the contemporary luxury outerwear market.
What Sets Ducie Apart From Other Outerwear Brands at a Similar Price Point
Founded in 2004 at Portobello Market in London, Ducie has spent over two decades refining a specific design sensibility: Caribbean color influence and joy applied to London urban silhouettes. The result is outerwear that feels warm and considered rather than trend-reactive, with suede coats, and leather jackets, built from natural fibers with sustainability as an operational principle rather than a marketing claim. Harper's Bazaar noted the suede trench as the coat of the season, and Macheene Fashion called the Rochelle the coat editors put at the top of their wish lists. For shoppers comparing outerwear-focused brands at a similar price point, LAMARQUE, NOUR HAMMOUR, and Acne Studios are worth comparing on Plush.
Frequently Asked Questions
Ducie generally runs true to size. The suede trench coats and structured styles are cut with a relaxed ease that accommodates layering comfortably. The fur styles are designed with volume built in, so sizing down is worth considering if you prefer a closer fit. Checking the size guide on each individual product listing is recommended, as fit varies across silhouettes.
Ducie sits in the contemporary luxury outerwear category, with coats typically ranging from $500 to $1,300 at retail. The brand works exclusively in natural fibers and has built its range around pieces designed to last across seasons rather than respond to trend cycles. Buyers consistently note the softness and weight of the suede as the strongest justification for the price point.
Ducie is built around elevated everyday outerwear that transitions across occasions. The suede trench coats work for smart casual and occasion dressing across seasons. The fur coats suit weekend, travel, and event dressing in cooler months. The leather jackets carry the same considered aesthetic into year-round outerwear.
LAMARQUE shares the leather-specialist positioning with a broader silhouette range and Canadian-made production focus. NOUR HAMMOUR operates at a higher price point with a more Parisian, minimalist approach. Acne Studios offers a broader wardrobe range with a comparable outerwear strength. Ducie is the most statement-driven of the group, with the strongest suede and shearling identity.
Ducie is available directly at ducie.co.uk and through Revolve. On Plush you can compare available pieces and live sale pricing across both retailers in one place.
Return policies vary by retailer. Ducie's own site at ducie.co.uk accepts returns of unworn items within 28 days of delivery, with return shipping costs at the buyer's expense. Revolve accepts returns within 30 days. Each product listing on Plush identifies the source retailer so you can review the applicable terms before purchasing.