La DoubleJ
Style keywords
About the brand
La DoubleJ is an Italian fashion and lifestyle brand founded in 2015 by J.J. Martin, an American journalist and vintage collector who moved to Milan in 2001. What began as a shoppable magazine selling Martin's personal collection of vintage jewels and clothing quickly evolved into a vibrant lifestyle brand known for its colorful vintage prints and collaborations with historic Italian producers. The brand works closely with Mantero Seta, one of Como's oldest silk manufacturers, to produce dresses, shirts, and accessories using vintage prints from their extensive archive. With the company motto "Raise your vibration," La DoubleJ embodies a philosophy of joyful maximalism that combines California's spiritual optimism with Italy's cultural refinement. All fabrics are crafted in Italy, predominantly along the scenic shores of Lake Como, ensuring the highest quality Italian craftsmanship. The brand's aesthetic reflects Martin's belief that fashion should be fun and uplifting, creating bold, print-happy pieces that make wearers feel good and spread joy to others.
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Products from La DoubleJ
La DoubleJ
Feather-trimmed floral-print silk-twill kaftan
$1,290
Net-a-Porter
La DoubleJ
Penny floral satin maxi dress
$770
$1,100
Mytheresa
La DoubleJ
Pimento printed jersey maxi dress
$1,043
$1,490
Mytheresa
La DoubleJ
Mini Silk Swing Dress
$312
$520
Shopbop
La DoubleJ
Artemis printed cotton poplin maxi dress
$770
$1,100
Mytheresa
La DoubleJ
Camerino silk crêpe de chine maxi dress
$954
$1,590
Mytheresa
La DoubleJ
Long Camerino ruffled printed silk maxi dress
$795
$1,590
Net-a-Porter
La DoubleJ
Magnifico printed silk-twill maxi dress
$745
$1,490
Net-a-Porter
La DoubleJ
Ella embellished cotton-velvet mini dress
$330
$1,100
Net-a-Porter
La DoubleJ
Icon la Scala feather-trimmed cotton-velvet top
$650
Net-a-Porter
La DoubleJ
Make An Exit feather-trimmed floral-print silk-twill top
$890
Net-a-Porter
La DoubleJ
La Scala feather-trimmed cotton velvet top
$750
Mytheresa
La DoubleJ
San Carlo printed silk twill top
$546
$780
Mytheresa
La DoubleJ
24/7 printed cotton-velvet blazer
$297
$990
Net-a-Porter
La DoubleJ
Sky printed tech-jersey leggings
$174
$580
Net-a-Porter
La DoubleJ
Portrait embellished cardigan
$980
Mytheresa
La DoubleJ
Feather-trimmed cotton velvet blazer
$770
$1,100
Mytheresa
La DoubleJ
La Scala feather-trimmed asymmetrical top
$655
Mytheresa
La DoubleJ
Mini Swing jacquard minidress
$915
Mytheresa
La DoubleJ
Swing printed silk twill midi dress
$890
Mytheresa
La DoubleJ
Mini Swing floral cotton minidress
$441
$630
Mytheresa
La DoubleJ
Swing printed devorée velvet maxi dress
$890
Mytheresa
La DoubleJ
Printed shirred silk maxi dress
$1,039
$1,485
Mytheresa
La DoubleJ
Roy printed silk twill maxi dress
$714
$1,020
Mytheresa
La DoubleJ
Visconti silk crêpe de chine maxi dress
$1,290
Mytheresa
La DoubleJ
Swing printed jersey midi dress
$780
Mytheresa
La DoubleJ
Swing printed silk twill midi dress
$890
Mytheresa
La DoubleJ
Dazed Placée silk twill palazzo pants
$780
Mytheresa
La DoubleJ
Saturday Night printed bootcut pants
$455
$650
Mytheresa
La DoubleJ
Printed silk twill palazzo pants
$780
Mytheresa
La DoubleJ
Magnifico printed silk twill maxi dress
$1,725
Mytheresa
La DoubleJ
Floral faille midi skirt
$455
$650
Mytheresa
La DoubleJ
Swing feather-trimmed silk maxi dress
$633
$905
Mytheresa
La DoubleJ
Magnifico printed silk midi dress
$1,490
Mytheresa
La DoubleJ
Swing printed cotton maxi dress
$590
Mytheresa
La DoubleJ
Magnifico tie-neck printed silk-twill maxi dress
$676
$1,690
Net-a-Porter
La DoubleJ
Visconti tiered ruffled floral-print silk crepe de chine maxi dress
$516
$1,290
Net-a-Porter
La DoubleJ
Artemis floral wool-blend minidress
$682
$975
Mytheresa
La DoubleJ
Supreme Swing floral printed minidress
$780
Mytheresa
La DoubleJ
Eve-Ning floral silk-blend gown
$1,522
$2,175
Mytheresa
Archive Prints, Not Trend Prints
Every print in the La DoubleJ collection comes from the Mantero Silk Archive in Lake Como, one of Italy's oldest textile repositories, which produced fabric for the major couture houses for decades before founder JJ Martin began excavating it. The prints are not designed from scratch each season. They are sourced, reworked, and recoloured from genuine archival material, then printed onto Como silk and crisp cotton cut into contemporary silhouettes. That process is what separates La DoubleJ from every other maximalist brand on the market. The joy is real, but it is grounded in textile history rather than seasonal mood boards, which is why the pieces feel distinctive rather than loud.
From Daywear to Black Tie: What the Full Range Actually Covers
The signature prints lead, but the range follows through across a wider occasion spread than new shoppers typically expect. Cotton and jersey Swing Dresses work for daytime and travel. Silk twill and velvet styles step up for dinners and events. The Eve-Ning floral silk-blend gown and the feather-trimmed pieces handle formal dressing. For shoppers who want to explore a similar maximalist Italian sensibility, FARM Rio, Dolce&Gabbana and Aniye By are worth looking at alongside La DoubleJ.
Frequently Asked Questions
La DoubleJ is designed with a relaxed, flowing fit through the body, but cuts narrow through the shoulders and armpit area. Sizing true to size or down is generally the better choice. If you are between sizes, the Swing Dress styles are more forgiving; the Magnifico and structured silhouettes run closer to the body.
La DoubleJ is available directly at ladoublej.com and through Net-a-Porter, Mytheresa, and Shopbop. On Plush, you can browse the full available range across all three retailers in one place with live sale pricing.
The brand is best known for its printed silk and cotton dresses, particularly the Swing Dress silhouette, and for its use of archival vintage prints produced in collaboration with Mantero Seta, one of Como's oldest silk manufacturers. The prints come from genuine archival research rather than seasonal trend design, which gives them a depth that sets them apart from other print-led labels.
The range covers everyday dressing through to evening wear. Cotton and jersey Swing Dresses work for daytime, travel, and casual occasions. Silk twill and velvet styles step up for dinners, events, and celebrations. Floral silk-blend gown and the feather-trimmed and embellished pieces are designed for formal and special-occasion dressing.
FARM Rio shares the Italian maximalist print heritage but leans more toward sportswear-influenced silhouettes. Dolce&Gabbana and Aniye By offer bold Italian dressing at a lower price point. La DoubleJ is the most archive-driven of the group, with prints rooted in Italian textile history rather than contemporary trend cycles.
Return policies vary by retailer. NET-A-PORTER offers returns within 28 days, while Mytheresa and Shopbop allow returns within 30 days for items in new, unworn condition with original packaging and tags attached. Each product listing on Plush identifies the source retailer so you can review the applicable terms before purchasing.