Nagnata

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Trendiness score

54 of 100

Popularity score

54 of 100

0

Brand fans

1

Product saves

Byron Bay, Australia

https://nagnata.com

Style keywords

Sustainable

Movement-focused

Technical-knitwear

Minimalist

Premium-activewear

About the brand

Nagnata is an Australian sustainable fashion and lifestyle brand founded by sisters Laura May Gibbs and Hannah Gibbs in Byron Bay. Launched around 2015, the brand's name derives from the Sanskrit word 'nagnatā' meaning 'nakedness,' representing one's most authentic state of being. Nagnata revolutionizes the activewear market by creating movement-focused garments using natural, organic, and renewable fibers like Australian Merino wool and organic cotton instead of traditional synthetic materials. The brand specializes in technical knitwear designed for yoga, Pilates, dance, and studio-to-street transitions, embodying a philosophy of 'movements not seasons' that challenges fast fashion cycles. With a commitment to slow fashion, conscious design, and fair trade practices, Nagnata has grown from a local Byron Bay brand to a global lifestyle platform with retail presence in premium stores like Bergdorf Goodman and Net-a-Porter, while maintaining its core values of sustainability, functionality, and mindful luxury.

Byron Bay, Australia

https://nagnata.com

Instagram

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What people are saying

Albert Review

Equal parts cool and comfortable, Nagnata places an emphasis on eco-friendly design practices. The Australian luxury label takes a fresh approach to activewear, using cotton and merino wool blends across its lineup of knitwear designed for movement.

Sep, 2025

Albert Review

The knit material combined with the brand's colourful designs ensure they stand out amongst the sea of neutral toned cropped tanks and leggings at your next yoga class.

Sep, 2025

nagnata - a bit exy but totally worth it in my opinion. the wool leggings and shorts are super comfy and warm in winter and cool in summer and you won't feel bad about wearing athletic-wear bc they're very cool.

Apr, 2025

I love the trackpants with the stripes down the side, they're a great cut, easy to wear and comfy. The tees are really nice soft cotton and wash well.

Oct, 2024

Good On You

Overall rating: It's a start.

Jul, 2025

I would love to buy a nagnat set but I just can't bring myself because of the price. Is there any brands similar for cheaper? I understand their whole thing is being ethical which I love but unfortunately I just can't afford it.

Feb, 2025

Thingtesting

Horrible customer service online and byron bay store . Ridiculous and complicated solution to an insignificant matter . Not recommending this brand.

Jan, 2025

I find their stuff has really weird cuts, I tried a few tops on and it wasn't particularly flattering. Heaps of square cut necklines.

Oct, 2024

I have a pair of the wool leggings and can't deal with them at all. Too hot and too scratchy.

Oct, 2024

Albert Review

Equal parts cool and comfortable, Nagnata places an emphasis on eco-friendly design practices. The Australian luxury label takes a fresh approach to activewear, using cotton and merino wool blends across its lineup of knitwear designed for movement.

Sep, 2025

Albert Review

The knit material combined with the brand's colourful designs ensure they stand out amongst the sea of neutral toned cropped tanks and leggings at your next yoga class.

Sep, 2025

nagnata - a bit exy but totally worth it in my opinion. the wool leggings and shorts are super comfy and warm in winter and cool in summer and you won't feel bad about wearing athletic-wear bc they're very cool.

Apr, 2025

I love the trackpants with the stripes down the side, they're a great cut, easy to wear and comfy. The tees are really nice soft cotton and wash well.

Oct, 2024

Good On You

Overall rating: It's a start.

Jul, 2025

I would love to buy a nagnat set but I just can't bring myself because of the price. Is there any brands similar for cheaper? I understand their whole thing is being ethical which I love but unfortunately I just can't afford it.

Feb, 2025

Thingtesting

Horrible customer service online and byron bay store . Ridiculous and complicated solution to an insignificant matter . Not recommending this brand.

Jan, 2025

I find their stuff has really weird cuts, I tried a few tops on and it wasn't particularly flattering. Heaps of square cut necklines.

Oct, 2024

I have a pair of the wool leggings and can't deal with them at all. Too hot and too scratchy.

Oct, 2024