FRAME

Style keywords
About the brand
FRAME is an American fashion brand founded in 2012 by Swedish entrepreneurs Erik Torstensson and Jens Grede in Los Angeles. Initially recognized for its premium denim, the brand gained celebrity endorsement from supermodels like Karlie Kloss, Miranda Kerr, and Emily Ratajkowski who wore the iconic "Le Skinny de Jeanne" style. The company has since expanded beyond jeans to offer ready-to-wear collections in cotton, leather, and cashmere, establishing itself as a leader in luxury fashion retail. The brand embodies a unique fusion of European sophistication and relaxed Californian aesthetics, drawing inspiration from the "dressed up casual" style of 1970s French fashion icons. FRAME's philosophy centers on minimalism with a "less is more" approach, creating timeless pieces that transcend fleeting trends. With headquarters in both Culver City, Los Angeles, and London's Shoreditch, the brand maintains a commitment to sustainable manufacturing practices while delivering high-quality garments that balance effortless elegance with contemporary style.
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Products from FRAME
FRAME
Ribbed-knit midi dress
$150
$498
Net-a-Porter
FRAME
Denim shirt dress
$259
$370
Mytheresa
FRAME
Double Pocket denim shirt dress
$217
$435
Mytheresa
FRAME
Crushed-velvet top
$105
$350
Net-a-Porter
FRAME
FRAME x Ritz Paris T Shirt
$298
Shopbop
FRAME
Baby Tee cotton jersey T-shirt
$73
$105
Mytheresa
FRAME
Rib Baby Tee jersey top
$98
$140
Mytheresa
FRAME
Le Sleek coated high-rise straight-leg jeans
$87
$290
Net-a-Porter
FRAME
+ NET SUSTAIN Skater high-rise wide-leg jeans
$90
$300
Net-a-Porter
FRAME
The 70s cropped wide-leg jeans
$90
$300
Net-a-Porter
FRAME
Le High cropped high-rise slim-leg jeans
$72
$238
Net-a-Porter
FRAME
+ NET SUSTAIN Denim midi skirt
$99
$330
Net-a-Porter
FRAME
Le Super High frayed denim shorts
$72
$180
Net-a-Porter
FRAME
Belted leather-trimmed shearling jacket
$900
$3,000
Net-a-Porter
FRAME
Crinkled cropped high-rise wide-leg leather pants
$300
$1,000
Net-a-Porter
FRAME
Le High cropped straight-leg jeans
$96
$240
Net-a-Porter
FRAME
Le Sylvie high-rise slim-leg jeans
$84
$280
Net-a-Porter
FRAME
Lounge cotton-blend wide-leg pants
$120
$298
Net-a-Porter
FRAME
Le Palazzo high-rise wide-leg jeans
$74
$245
Net-a-Porter
FRAME
Le Cutoff frayed denim shorts
$76
$190
Net-a-Porter
FRAME
Low Slung Barrel boyfriend jeans
$112
$280
Net-a-Porter
FRAME
Le Garcon cropped boyfriend jeans
$69
$230
Net-a-Porter
FRAME
The Bubble high-rise barrel-leg jeans
$209
$298
Net-a-Porter
FRAME
Brushed-knit cardigan
$150
$500
Net-a-Porter
FRAME
Easy Wide Flare high-rise flared jeans
$140
$280
Mytheresa
FRAME
Atelier Le Jane embellished cropped jeans
$300
$500
Mytheresa
FRAME
The Cord corduroy midi skirt
$245
$350
Mytheresa
FRAME
Cropped cotton and wool jacket
$429
$715
Mytheresa
FRAME
Short Trench Jacket
$498
Shopbop
FRAME
Modern Pocket Jeans
$288
Shopbop
FRAME
Le Sleek Straight Jeans
$103.2
$258
Shopbop
FRAME
Long Barrel high-rise barrel-leg jeans
$189
$270
Mytheresa
FRAME
Bubble high-rise barrel-leg jeans
$355
Mytheresa
FRAME
Le Jane Crop Crochet straight jeans
$300
$500
Mytheresa
FRAME
Le Mini high-rise bootcut jeans
$227
$325
Mytheresa
FRAME
Le Jane Ankle high-rise straight jeans
$196
$280
Mytheresa
FRAME
The Slouchy straight jeans
$238
$340
Mytheresa
FRAME
Modern Pocket high-rise wide-leg jeans
$252
$360
Mytheresa
FRAME
Le High Flare jeans
$310
Mytheresa
FRAME
Le High Straight mid-rise jeans
$168
$240
Mytheresa























































