AG Jeans
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About the brand
AG Jeans was founded in 2000 by two industry powerhouses: Adriano Goldschmied, nicknamed the "Godfather of denim," and manufacturing expert Yul Ku in Los Angeles, California. Goldschmied brought his legacy of ingenious washes and designs, while Ku contributed his expertise as the first vertically integrated denim manufacturer on the West Coast. This partnership created a premium denim and knitwear house that quickly gained recognition for superior craftsmanship and innovative fabric technology. The brand distinguishes itself through sustainable manufacturing practices and environmental consciousness. AG Jeans leads the sustainable denim movement through their AGOODKARMA initiative, incorporating technologies like Ozone finishing, laser treatments, solar energy, and water recycling. Their in-house production model ensures complete transparency and eco-inspired processes, while maintaining the premium quality and authentic craftsmanship that has made AG a preferred choice for fashion-forward consumers seeking both style and sustainability.
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